Friday, March 26, 2010

8:00 am – 9:30 am
Conference Center Room 2
Nationals Park
1500 S. Capitol Street, SE
Washington, DC 20003

Registration and Breakfast

8:45 am – 8:55 am       
Conference Center
Rooms 3 & 4

Welcome and Introduction

Matt Winkler, SEME Founder / Georgetown University Associate Dean, Sports Industry Management

9:00 am – 9:50 am       
Conference Center
Rooms 3 & 4

The NFL Players Association and the Road Ahead

Ahmad Nassar, NFLPA, Associate General Counsel
Allison Tucker, NFLPA, Vice President, Corporate Partnerships and Business Development
Steve Goodman, NFLPA, Assistant Vice President, Corporate Partnerships

10:00 am – 10:45 am
Conference Center
Rooms 3 & 4

Industry Trends and Outlook for 2010 in Sports

Tom George, Octagon, Senior Vice President, Athlete and Property Marketing
Bill Kraus,  Former Under Armour, Vice President, Senior Marketing Officer
Karlyn Lothery, President, Sports Talkers
Rod Nenner, Washington Redskins, Vice President of Sales and Marketing
M: Matt Winkler, SEME Founder/Georgetown University Associate Dean

11:00 am – 11:45 am
Conference Center
Rooms 3&4

Sports 2.0: The Effect of the Economic Crisis

David Abrutyn, IMG Consulting,  Senior VP, Global Managing Director
Joe Briggs, NFL Players Association, Manager, Financial Programs Department
Karen Irish, US Olympic Committee,  Associate Director, Government Relations
Jim Van Stone, Washington Capitals, Senior Vice President, Ticket Sales & Services
M: Jimmy Lynn, JLynn Associates, Managing Partner

11:45 am – 1:15 pm     
Conference Center
Rooms 3 & 4

Speed-Networking and Resume Review Lunch

David Abrutyn, IMG Consulting, Senior VP, Global Managing Director
Tricia Barry, Greater Washington Sports Alliance, Director of Events
Steve Beck, EagleBank Bowl, Executive Director
Jason Belinkie, Athletes For Hope, Director of Athlete Relations
Greg Bibb, Washington Mystics, Chief Operating Offer
Jenn Brunson, Washington Freedom, Digital Media & Public Relations Manager
Bettina Deynes, Washington Nationals, Vice President, Human Resources
Nate Ewell, Washington Capitals, Director of Media Relations
David Eyl, SportsToday/Musictoday, VP, Business Development
Joe Favorito, Sports Marketing and PR Pros, PR Executive
Marc Goldman, Marine Corps Marathon, Sponsorship/Marketing Manager
Bobby Goldwater, The Goldwater Group, President
Jeff Greenberg,NBC4-TV, Day Part Manager for Sports
Alan Gromest, Washington Nationals, Coordinator, Human Resources
Allen Hermeling, Washington Redskins, Director, Sales and Marketing
Chris Hudgins, Team Services LLC, General Manager
Rob Hur, Washington Mystics, Director, Corporate Sponsorships
Ahram Lee, RedPeg Marketing, Client Service Supervisor
Scott Lewis, Washington Nationals, Manager, Consumer Marketing
Steve Lieberman, Comcast SportsNet, General Sales Manager
Rachel Mech, ProVentures Group, Consulting and Hospitality
Joe Nahra, NFL Players Association, Legal Counsel
Amy Nakamoto, DC Scores, Executive Director
Rod Nenner, Washington Redskins, Vice President of Sales and Marketing
Lisa Pagano, Washington Nationals, Communications Manager
George Perry, Washington Freedom, Senior VP Sales and Marketing
Gary Powers, Under Armour, Regional Manager
Nisch Reddy, Washington Freedom, Corporate Sponsorships Coordinator
Jacklynn Shearer, NFL Players Association, Programs Director
Matt Sicchio, USA Football, Director, Business Operations & Legal Affairs
Jennifer Skolochenko-Platt, Most Valuable Kids (MVK), Executive Director, MVK DC
Bob Treseler, EagleBank Bowl, Director of Corporate Development & Sponsorships
David Touhey, Verizon Center, Vice President of Booking & Entertainment

Keynote Address

Glenn Chin, EA Sports, VP, Global Brand Management

2:15 pm – 3:15 pm
Conference Center
Rooms 3 & 4

The Changing Role of News and Social Media in Sports

Christine Brennan, USA Today/ABC News/Author
Jim DeLorenzo, Octagon Digital, Vice President
Doug Hicks, DC United, Vice President of Communications
Kevin Lockland, AOL, Vice President
M: Joe Favorito, Sports Marketing and PR Pros, PR Executive

3:15 pm – 3:30 pm       

Refreshment Break

3:30pm – 4:15 pm
Conference Center
Rooms 3 & 4

Breakout A: Marketing Sports in a Changing Environment

Michael Gandler, Soccer United Marketing (SUM/MLS/US Soccer), VP, Business Development
Scott Lewis, Washington Nationals, Manager, Consumer Marketing
Erik Moses, Washington Convention & Tour Authority, Senior VP, Managing Director
Shirpal Shah, Washington Redskins, VP of Marketing Strategy and Consumer Experience
M: Nate Ewell, Washington Capitals, Senior Director Media Relations

3:30pm – 4:15 pm
Conference Center
Room 6

Breakout B: Closing the Deal: Interactive Negotiation Session

Brooke Beyer, NASCAR Inc., Assistant General Counsel

Don Fishman, Washington Capitals, Assistant General Manager, Dir. of Legal Affairs
Greg Klem, Hilton Worldwide, Director, Strategic Partnerships
Jim Tanner, Williams & Connolly, Partner/Agent
M: George Perry, Washington Freedom, Senior VP, Sales and Marketing

4:30 pm – 5:15 pm
Conference Center
Rooms 3&4  

Breaking into the Sports Industry

Buffy Filippell , Teamwork Online, Founder/President
Allen Hermeling, Washington Redskins, Director, Sales and Marketing
Tommy Sheppard, Washington Wizards, VP of Basketball Administration
Mark Washo, Washington Freedom, President & General Manager
M: Jimmy Lynn, JLynn Associates, Managing Partner

5:15 pm – 5:45 pm       
Conference Center
Rooms 3&4           

Getting Hired: Human Resource Directors Q & A

Bettina Deynes, Washington Nationals, Vice President, Human Resources
Julie Kennedy, Octagon, Human Resources
Todd Walther, Under Armour, Director, Learning & Development
M: Chris Metzler, Georgetown University, Associate Dean, Human Resources Management

5:45 pm – 8:00pm
President’s Club

SEME Kick-Off Reception
Washington Sports Business Professionals (WSBP) Reception
Andy Feffer, Washington Nationals, COO
Christine Brennan, USA Today/ABC News/Author

Sponsored by Georgetown University

Sports Industry Management Master’s Program

Saturday, March 27, 2010

9:00 am – 11:00 am
Conference Center
Room 2

Registration and Breakfast

9:00 am – 9:15 am       
Conference Center
Rooms 3 & 4

Welcome and Introduction

Matt Winkler, SEME Executive Director / Georgetown Associate Dean

9:15 am  – 10:00 am    
Conference Center
Rooms 3 & 4

Impacting Global Communities Through Sports & Social Responsibility

Ellie Cox, Athletes for Hope, Director
Brendan Tuohey, Peace Players International, Executive Director
Matt Sicchio, USA Football, Director, Business Operations & Legal Affairs
M: Terri Lakowski, Lakowski Consulting, Government Relations Specialist

 10:15 am – 11:00 am
Conference Center
Rooms 3 & 4

11:15 am – 11:55 am
Conference Center
Rooms 3 & 4

Keynote Address

Sunil Gulati, United States Soccer Federation, President

Under Armour University Presentation

 11:55 am – 12:45 pm   
Conference Center
Rooms 3 & 4

Speed-Networking and Resume Review Lunch

Kathryn Chappetto, GMR Marketing, Account Supervisor
Ellie Cox, Athletes for Hope, Director
Mark Fine, Harlem Globetrotters, Senior Marketing Director
Ira Frankel, Blackboard Inc., Senior Manager-Marketing Operations
Chris Gargani, Washington Nationals, VP, Managing Director, Marketing & Sales
Bobby Goldwater, The Goldwater Group, President
Alan Gromest, Washington Nationals, Coordinator, Human Resources
Scott Horner, Octagon, Athlete & Property Marketing
Heidi Kibirsky, Amtrak, Senior Marketing Officer
Chevonne Mansfield, Howard University, Asst. Sports Information Director
Catherine Marquette, Pepsi, Sports Marketing Manager
Lucia McKelvy, Capgemini, Vice President, Sports, Entertainment & Media Group
Rachel Mech, ProVentures Group, Consulting and Hospitality
Jennifer Montgomery, George Mason University, Director of Development for Athletics
Jennifer Moreau, DirecTV/FSN Pittsburgh, Dir. of Marketing, Communications & Client Development
Melisa Mowry, Universal Sports, Senior Manager, Marketing and Public Relations
Ryan Moss, Eye Traffic Media, Senior Sales Representative
Niki Sollinger, Octagon, Legal Counsel

1:00 pm – 1:45 pm       
Conference Center
Rooms 3 & 4

New Technologies: Impacting the Way We View and Market Sports

George Assimakopoulos, Eye Traffic Media, CEO & Principal Manager
Mike Chan, Washington Capitals, Marketing Senior Manager
Jennifer Moreau, DirecTV/FSN Pittsburgh, Dir. of Marketing, Communications & Client Development
Kyle Ragsdale, SportsBlog Nation, Vice President of Business Affairs and Finance
M: Jimmy Lynn, JLynn Associates, Managing Partner

2:00 pm – 2:30 pm       
Conference Center
Rooms 3 & 4

Ticket Sales & Revenue Development: Your Entry into the Sports Industry

Chris Gargani, Washington Nationals, VP, Managing Director, Marketing & Sales
Bobby Goldwater, The Goldwater Group, President
Darren Montgomery, Washington Capitals, Senior Director, Ticket Sales

2:45 pm – 3:15 pm       
Conference Center
Rooms 3 & 4

Athlete Marketing and Representation

Mark Fine, Harlem Globetrotters, Director of Marketing
Patrick McGee, ProVentures Group, President
Joe Nahra, NFL PLAYERS Association, Staff Counsel
Terese Smallwood, Williams & Connolly, Senior Manager of Sports Marketing
M: Scott Horner, Octagon, Director of Communications, Athlete & Property Marketing

3:30 pm – 4:00 pm       
Conference Center
Rooms 3 & 4

Event Management – Cornerstone to Success

Sarah Gmyr, Feld Entertainment, National PR Manager
Bobby Goldwater, The Goldwater Group, President
Bob Treseler, EagleBank Bowl, Director of Corporate Development & Sponsorships

M: Steve Winter, Brotman Winter Fried Communication, President

4:15 pm – 4:55 pm
Conference Center
Rooms 3 & 4

The SEME Wrap-Up Show: Building Your Personal Brand

Matt Winkler, SEME Executive Director/ Georgetown University Associate Dean, Sports Industry Management